How to Install Wordpress, Part 2. Plugins.

April 5, 2009 by lindac

E. Downloading Plugins

Before you can upload and activate your plugins, you’ll need to download them. Create a folder on your desktop to download the plugins to, so you know where they all are.

You’ll notice that each plugin is marked with [content] and/or [niche]. If you’re building a small niche site to sell a product, and don’t plan to have active comments, you won’t need the same plugins that a content blog with active comments will need. Just download the ones that suit the type of blog you’re setting up.

(Note: If you host with WebsiteJuju, plugins have already been uploaded for you)

All in One SEO Pack [niche] [content]
A plugin to help with seo of your blog

Enhanced Contact Form [niche] [content]
Contact form that also tells you which pages the person visited before contacting you

Google Sitemap Generator [niche] [content]
Creates an XML map of your content for search engines to index.

Canonical Urls [niche] [content]
Helps canonical url issues with Google, Live Search and Yahoo.

Dupe Content Cure [niche] [content]
Finds pages that are duplicate urls and ensures only one is indexed to avoid duplicate content issues.

Really Simple Sitemap [niche] [content]
Really Simple Sitemap lists all of your content so that a user (or search engine) is never more that 2 clicks away from all content.

Related Posts [content]
Displays posts that are related to keep the visitor reading

Subscribe to Comments [content]
Allows visitors to receive an email when someone replies to a thread they’re following.

Top Commentators [content]
Gives a link to the top commenters, which keeps people posting.

WP Super Cache [content]
Helps your site handle large bursts of traffic through page caching

F. Uploading the Plugins

If you’re familiar with using an ftp program…

  1. Unzip the plugins into a folder so you have them all together. Some will unzip into a folder. Others will unzip just into a php file. However they unzip, that’s fine.
  2. Click into public_html –> wp-content –> plugins.
  3. Drag the unzipped files to the server into the plugins folder.

If you are not familiar with ftp, you can add plugins using your wordpress admin.

  1. In the sidebar, click on Plugins –> Add New
  2. In the center of the page, you’ll see an option to upload zipped plugins. Click “Browse” and find the first one. Upload it.
  3. Repeat until you’ve uploaded all the zip files.

G. Activating the Plugins

Click on each plugin to activate it, ONE AT A TIME. Yes, I know wordpress will allow you to activate them all at the same time. Resist. Get into the habit of working on plugins one at a time. That way, if you ever have a problematic plugin, you know which it is.

H. Setting Up Your Plugins

  1. Go to Settings –> RS-Sitemap. Select “date descending” (top) and “show pages after posts” Save
  2. Go to Pages –> Map. Paste <!–rs sitemap–> in the content area. Save
  3. Go to Settings –> Contact Form.
    • Enter your email address at the top.
    • Change the subject to “letter from (domain name) contact form”
    • Click “update options” at the bottom

  4. Go to Pages –> Contact Form. Paste [wpcf] in the content area. Save
  5. Go to Settings –> XML-Sitemap (this is the Google Sitemap Generator plugin)
    • Note: Post Priority: Do not use!
    • Content: Select homepage, posts and static pages. (not categories)

  6. Go to Settings –> All in One SEO
    • Set the home page title to a keyword for the home page
    • Type a description that starts with your keyword. (this appears in search results)
    • Make sure “noindex for Categories” & “noindex for Archives” are checked. Save

  7. Go to Settings –> Subscribe to Comments & make sure it has the right email (if this plugin is being used)

»» Click for Part 3; Security and Spam Reduction

Making sure your wordpress is secured and spam resistant are important steps. Don’t miss them.


  1. Susan Livingstone said :
    April 6, 2009 at 3:57 am

    Linda, re: #2. Go to Pages –> Map. Paste in the content area. Save

    Went there, did that, nothing changed on my map page. Should it have?

    Hope you’re feeling better soon!


  2. lindac said :
    April 6, 2009 at 12:31 pm

    Hi Susan… if you’ve installed and activated the “really simple sitemap” plugin, when you paste the code from H2 into the content area, it should display all your posts on the map page.

    If it doesn’t work, there may be “hidden code” issues at play. In that case, just type the code that you see (in H2) into notepad and then past THAT into your blog.

    Hidden code issues often come up when pasting from html or from word documents, so it may require just typing into notepad to get clean code and then pasting the clean code in.

    Let me know if it works. :)

  3. Susan Livingstone said :
    April 7, 2009 at 8:41 pm

    For anyone else with this issue, found the solution: the code you paste in is NOT (chevron)!-rs sitemap-(chevron). It requires TWO hyphens to work properly, i.e. (less-than-symbol)!–rs sitemap–(greater-than-symbol).

    ~ have to use () because the code won’t publish on comments otherwise ~

    So if you have the same problem I did copying and pasting the code as it appeared in your tutorial, just add the extra hyphens on either side of the words “rs sitemap” and see if it works. Did for me!


  4. Susan Livingstone said :
    April 7, 2009 at 8:43 pm

    After posting this comment, I can see that the extra hyphens don’t show up very clearly on the page - it looks more like a dash. Maybe that was the problem to begin with. Anyway, just don’t make the mistake I did: no dash, no single hyphen; use 2 hyphens to get the code to work.


  5. lindac said :
    April 8, 2009 at 4:09 am

    Hi Susan…. the joy of translating code. I had to use ascii symbols to get the code to display instead of generate.

  6. Cheri Merz said :
    May 9, 2009 at 8:25 pm

    Interesting what you find when you’re looking for seomething else! I just thought I didn’t have enough to map yet, lol. Works now, thanks!


  7. Dave Pumfrey said :
    May 10, 2009 at 7:22 pm

    Hi Linda,

    I’ve added the contact form plugin and followed the instructions, but am unable to see the form on my blog. Have I missed something?

    All the best,


    P.S. I wish you and yours all the best during your present circumstances. Take care and I trust things will improve soon.

  8. Cheri Merz said :
    May 13, 2009 at 2:49 pm

    This is probably something I could find if I had the time to look it up, but would someone please explain to me the difference between tags and keywords?

    OK, I get what a keyword is, and I think I’m adding them to my page correctly with All In One SEO pack, but I haven’t a clue what a tag is. It just sounds like it ought to be the same thing.

    Also, have been to visit everyone’s sites, and they look so clean and professional! Thanks to Susan for telling me how to do that in another thread.


  9. lindac said :
    May 15, 2009 at 2:50 am

    Dave… I notice your form is showing now, so I assume you found the problem. What was it? (just curious)

    Cheri… Yes, tags are pretty much the wordpress word for keywords, at least as far as most search engines go. The one difference is technorati. If you have a technorati profile for your blog, technorati views your categories as keywords/tags.

  10. Cheri Merz said :
    May 16, 2009 at 12:14 am

    So, do I put them in the SEO pack form and also up in the tags area, or only one place? For some of my posts I got bold and put keywords in the SEO pack form, but they are all showing as having no tags.

    Sorry, muddle-headed from sinus medication. It’s finally spring here…


    PS What do I have to do to get Gravatar to pull mine onto my blog? I thought WP had built that in since 2.5, but mine isn’t pulling up.

  11. lindac said :
    May 17, 2009 at 3:15 pm

    Hi Cheri… You put them in both. When you add keywords to the SEO pack area, that will add them to the meta tags generated for the page. Then, when you add them in the “tags” area on the right hand side, they’ll be added as “tags” underneath your blog post.

    With the gravatars part, WP did built gravatar support into 2.5, but any themes that were created prior to 2.5 may not have the code incorporated in the php files to ‘call’ the gravatars. For that matter, a lot of themes created after 2.5 also don’t have it. The reason a lot of theme designers don’t incorporate it right into the theme is because if they do, users would have to go into the php files to change size/position, etc. of the gravatar display. By using the gravatar widget, you can change size/position, etc., without altering the php files. You can get the plugin at:

    Hope that helps!

  12. Cheri Merz said :
    May 21, 2009 at 3:36 am

    Very much, thank you! Last question (about keywords, anyway), new keywords/tags for each new post in a content site? That’s what I’m doing, let me know asap if it isn’t right! I’m thinking at this point I know just enough to be dangerous, lol.


  13. lindac said :
    May 22, 2009 at 10:50 pm

    Hi Cheri… Here’s what I do. First, I choose the keyword phrase I want to target with a post. I use that phrase for the post title and meta title and I start my description with it.

    When I add tags (keywords) I include the one that the post is targeting, as well as any other keywords that are relevant and appear in the first paragraph of text.

    Does that help?

    P.S. In this case, dangerous is good.

  14. Cheri Merz said :
    May 23, 2009 at 12:13 am

    Hmmm. I’ll have to get the real estate news to cooperate, lol.

    Seriously, it does help for my other projects, but for the purpose of my content blog it’s going to limit me to a handful of titles when my intention is to inform my potential investors of current trends. Some of my target keywords can be worked into the text, but not always in the title or first paragraph.

    Maybe SEO isn’t going to be my top traffic strategy for this one. I can feel Twitter looming in my near future…


  15. Cheri Merz said :
    May 23, 2009 at 12:15 am

    PS, what time zone are these comments drawing from? It’s actually 6:14 p.m. here, not 12:14 a.m. tomorrow.


  16. lindac said :
    May 23, 2009 at 12:30 am

    Woops… we’re drawing UTC. I’ll have to adjust in the wee hours so that changing it doesn’t mess up the order of comments. (Don’t ask how I know that. lol)

    Per the limit to titles, if your purpose is to inform on current trends, you could pick a hot and applicable title and append it with the date for each post. Like “hot properties, May 22?” - “hot properties, May 23″ .. etc. Sure would give you a lot of bang for the buck on that one phrase.

    As for SEO as a strategy, just remember that SEO is only ONE way of getting one way inbound links. There’s tons of other ways, too. Twitter is one of them. Still lots more, too. Getting one way links elsewhere, in the long run, is actually a pretty good SEO strategy. Gotta dig up my “ignore google” article. ; )

  17. Ken Garrett said :
    May 23, 2009 at 6:20 am


    I have found that using a title which can be amended as Linda has suggested to be effective. I have used the title “How to fish for bass:XXXXXXXXXXXXX” with the XXX’s being a phrase that is descriptive of the content with good results both in my posts and the articles I have submitted to etc.


  18. Cheri Merz said :
    May 23, 2009 at 8:34 pm

    Thanks for that suggestion, I’ll work on it!

    In the meanwhile, can anyone help me troubleshoot the wrap issue I’m having with images?

    Linda, I went back to your Build a Better Website course (yes, of course I still have it!) and added an hspace tag, which was the only thing I could think of in addition to the align tag that’s automatically placed with WordPress. I can’t see that it made any difference at all.

    I created a few icons to add a little visual interest to the posts, but the wrapping is driving me nuts! Haven’t got it right on either the posts pages or the About Cheri page.


  19. lindac said :
    May 23, 2009 at 9:16 pm

    Hi Cheri…

    Go into the page (ie; to edit) and click the “html” tab. Add align=”left” into the image code. (or align=”right”)

    From this:

    [img class="size-thumbnail wp-image-60" title="cherismall2" src="" alt="Cheri Merz" width="150" height="150" /]

    To this:
    [img align="right" class="size-thumbnail wp-image-60" title="cherismall2" src="" alt="Cheri Merz" width="150" height="150" /]

    Then save and view the page. :)

  20. Theresa Mayhew said :
    May 29, 2009 at 9:34 am

    Hi Linda,
    I’ve been trying to learn more about RSS feeds and which one to use. Apparently Feedburner doesn’t link directly to your site, so when you submit your RSS to directories, the search engine crawlers will find it and pass credit to the intermediary url. Do I understand this correctly?

    What are the other options besides Feedburner for Wordpress?

  21. lindac said :
    May 29, 2009 at 11:24 am

    Hi Theresa… yes, you sure do! If you submit to RSS directories, they get the linkback credit. But, there is a way around it.

    When you submit to RSS directories, submit the direct feed to your blog. Usually, that’s your blog url followed by /feed

    For example, the direct feed for this blog would be
    (click it and see)

    THEN… install the FeedBurner FeedSmith plugin. The plugin will detect all ways to access your feed and redirect them to your FeedBurner feed so you can track every subscriber.

    So.. you can promote your own RSS feed for the linkback and then have feedsmith reroute them all into your feedburner account for the stats.

    : ) Hope that helps!

  22. Theresa Mayhew said :
    May 29, 2009 at 11:39 am

    Cool! That really helps.

    Thanks a bunch,

  23. Susan said :
    May 29, 2009 at 11:47 am


    Theresa is actually asking this question on my behalf, as I’m the lucky “tech” person for this task!

    I have already uploaded and activated Feedburner Feedsmith and tweaked the settings. However, when I hover my mouse over my RSS button on my site, the URL is…etc.

    All this RSS stuff makes me woozy, but I’m trying to learn. So forgive in advance my iggernant questions (I suspect “RSS” stands for Really Stupid Susan!). But first off…

    1. What exactly does submitting to RSS directories mean - I signed up for Feedburner and got a feed link. What comes after that?

    2. Once I understand what “submitting to RSS directories” actually means, what is the “direct feed” to my blog? Can I just arbitrarily decide that (in this blog’s case) ‘’ is something I can type in somewhere and it gets recognized? That’s not what I was given by Feedburner when I signed up.

    3. I did already upload and activate the Feedburner FeedSmith plugin. Is that all I needed to do to solve the perceived problem?

    I still barely have a grasp on what feeds do and how they benefit me, so feel free to respond to me as if I were a moron.

    Thanks so much,

  24. lindac said :
    May 29, 2009 at 7:58 pm

    Hi Susan

    It really doesn’t stand for really stupid susan. lol

    RSS directories are just directories where you submit an RSS feed. Kind of like directories for websites, but they’re for feeds. So, in the same way that you can go to “website directories” and submit your url, you can also go to “feed directories” and submit your feed. They’re both just providing linkback to your site. Here’s a few feed directories, for example…

    If you go to the RSShugger and click “new feeds” you’ll see the more recent additions. When you submit your feed, you’ll have a linkback there, too. Here’s a whole list of RSS Feed directories. Scroll to the bottom of the page, at;

    You can even submit your RSS to Yahoo, at;

    Some people use software to automate submitting their feed url to feed directories. For example;

    So, basically, submitting your feed to directories is just another way of getting linkback.

    The feed for a self hosted blog is always the blog url followed by /feed — so, yes, yours is

    If you click that link, you’ll notice that the url forwards to your feedburner url. That’s feedsmith at work. So, to #3, yes - installing the plugin is all you need to do.

    Now that you have the plugin, here’s the cool thing. You can submit your own domain feed — — to the RSS directories - which then creates linkback to your domain.

    If anyone were to actually click the link in a directory, feedsmith will shimmy them over into your feedburner account so you can see stats on anyone reading your feed in their feedreader.

    Did that make sense? Don’t hesitate to ask if I was as clear as mud.

  25. Cheri Merz said :
    August 10, 2009 at 2:05 pm

    Hi, all. Seems we’ve all drifted off to do our own thing. I’m back because I’m back to the hair-pulling stage for a new blog I’m working on today. I’m showing the code on my map page instead of the map. Re-read the thread above about two hyphens, got ‘em, that’s not the problem. Code I used is (using Susan’s workaround to avoid display problems): (chevron)!(two hyphens)rs sitemap(two hyphens)(chevron)

    Any ideas?

  26. Susan Livingstone said :
    August 10, 2009 at 2:14 pm

    Cheri, are you sure you have this on the html page, not the visual page?

  27. Cheri Merz said :
    August 10, 2009 at 2:50 pm

    Susan, thank you, that was it! Arghhhh! All better now.


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