Dashes in Domains?

April 1, 2009 by lindac · Leave a Comment
Filed under: question? 

What´s your take on using dashes between words in a long tail url if the keyword phrase is already taken. Does it have any detrimental effect on seo?

Hi Paul;

As a rule of thumb, I prefer domains without hyphens when possible, but if they’re gone, then I’ll take one with hyphens to get a keyword phrase I want.

I know there’s a lot of debate about whether to use hyphens or not. In the past, search engines didn’t do very well at pulling words out of strings of words, so it was better for search engine purposes to use hyphens. The drawback is that people often forget the dashes, so there’s a risk of losing human traffic to the non-hyphenated version of the domain.
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What is Clickbank Gravity?

March 30, 2009 by lindac · 5 Comments
Filed under: question? 

Linda, did you say to choose low or high gravity? Clickbank says different groups use different strategies. Also, I don’t know what numbers constitute low and where the break would be for high. Thanks for any help.

Hi Cheri!
Gravity is a score that Clickbank assigns to each product with regard to how many affiliates have made sales, and how recently those sales occurred. To give you an example;

  • If 1 affiliate sells 500 widgets, the widget has a “gravity” of 1. (ie; 1 affiliate made a sale)
  • If 500 affiliates sell 1 widget each, the widget has a gravity of 500. (ie; 500 affiliates have made a sale)

Either way, the vendor sold 500 widgets. So, gravity does not tell you how many are being sold, it just tells you how many affiliates are successful at making a sale.
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