About


In 1849, the cry was go west, as 300,000 people headed to California by land and air to join in on the Gold Rush. In the late nineties, the cry became go web. Is it true? Is there gold in them thar’ hills? Is there, really and truly, a whole “e” grail?

My roots, since 1979, are in retail marketing and copywriting; the days when copy and paste didn’t involve a mouse. Mice had legs back then. I’ve been online since 1995.

Since then, my clients and my work have been featured in Forbes, The New York Times, The Toronto Sun, People Magazine, HG TV, ABC News, The Washington Post, The Honolulu Star & more. I’ve been featured in a book about Women Entrepreneurs that was featured on Oprah.

Yes, the dream is real. Hundreds of thousands of people are creating financial prosperity and building their businesses via the Internet. But, that’s not the real question, is it?

The question isn’t whether the dream is real. Of course it is. People are doing it daily. For that matter, the Internet has created more self made millionaires than any other technology. The real question is whether you can do it. Henry Ford answered that question a long time ago. “Whether you think you can, or whether you think you can’t, you’re right!”

Success is not a secret. It’s a gift other people give you in return for what you gave them.

Despite what every person hawking secrets would have you think, value makes the world go around. Always has, always will. Start thinking about how you can increase the value of what you offer people and you’re a step ahead of the many and a step behind the few.

You can’t do what everyone else is doing and stand out from the crowd at the same time.

I know. It’s what we were taught. Shut up, sit down, fit in. From the first day of school, we are taught to conform. Write your name on the line. Color inside the lines. Do what everyone else is doing. Unfortunately, those aren’t the traits that breed champions. Champions don’t look at what is; they look at what isn’t and ask why not? Why can’t I fly if I want to?

Do you know the competition? Because it’s not who you think it is. While we’re at it, what’s up with that box?

You’ve heard that old phrase about thinking outside the box. I like to think of the box as the cubicles that permeate the corporate world. In order to get any work done, you have to ignore what’s outside the box and think inside the box. Get your job done. Follow your job description. If it’s not in the box, you don’t have to do it.

If you’re in one of the marketing cubicles, the competition is anyone that sells what you sell. In the real world, your competition is anything else your customer might spend their money on instead. Maybe instead of buying your cd, they choose to go to a movie instead. Maybe they buy shoes instead of a sweater. How on earth do you keep up with that kind of competition? You don’t.

There’s not much competition on the extra mile. Take it whenever you can.

The extra mile is where the winners are. The ones that look at their market instead of obsessing on the competition. The ones that look at their market, not to see what everyone else is doing and copy them, but to see where the gaping holes are. Where the extra mile is. And when they find it, they’re on the way to success. That’s a promise. The caveat being that it has to be the extra mile to your customer, not to you.

I believe that most entrepreneurs have good ideas, but lack the knowledge to launch them skyward. Dreams without wings. My goal is to give them the wings with which they may fly.

If you have the heart of an adventurer, and you long to join the search for the whole “e’ grail, I’ve built this place for you. My goal is to share 14 years of success stories, horrific mistakes, tips, tricks and techniques with you. Don’t be shy. Join in on the discussions, browse the tutorials, ask questions, and join the email list to get special member updates and perks. You’re among like minded folk here. Welcome!


it is never the size of the knight in the fight, but the size of the fight in the knight



Leave a Comment

design by LindaCaroll.com inspired by Compexplorer Copyright © 2009 All rights reserved. Entries (RSS) and Comments (RSS)